Creating a firm culture that supports innovative design

Here are a few strategies suggested by experts to encourage innovation that might surprise you: Hire naive misfits who argue with you; encourage failure; avoid letting client input limit your vision; and fully commit to risky ventures. This is an extreme approach to fostering innovation in an otherwise relatively static office environment that was proposed by Robert I. Sutton. Writing in the Harvard Business Review in 2001, Sutton argued that fresh perspectives derive from mavericks with wildly diverse backgrounds and no preconceptions who challenge the status quo, champion their own ideas, and illuminate the metaphorical darkness. (to find out more..)

passage & image from: http://archrecord.construction.com/practice/firmCulture/0802firm-1.asp

posted by afterrabbit